One barbershop per city. Henry takes a seat in your chair.
RAUHBEIN plays 19 concerts this autumn. In every tour city exactly one barbershop stocks the beard oil, and on concert day singer Henry Rauhbein comes to that shop.
No tour stop near you? You can still become a partner.

What you get as a partner.
For all partner shops, in the tour cities and beyond.
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01
A clear retail margin
You buy at the trade price and sell at the RRP of €149.90. You’ll see your purchase price and your margin per bottle after entering your code.
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02
Territorial exclusivity 25 km
We don’t supply a second shop within a radius of 25 kilometres. The exclusivity applies from receipt of payment for your first order.
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03
A small starter stock
You start with 4 bottles. You can reorder by email or phone.
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04
Your shop on our website
We list you on rauhbein-cosmetics.com under “Where you can get the oil in person”, with a link to your shop.
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05
Reel and teasers for your channels
You get the product video and four teasers to use on your channels.
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06
Reach through RAUHBEIN
We introduce your shop on the RAUHBEIN channels.
On concert day Henry Rauhbein comes to your shop and takes a seat in your chair. There is also a Meet & Greet with 10 bearded guests who get a beard styling with RAUHBEIN oil from you. We announce the date in the local press, naming your shop.
Four steps to concert day.
Commitment and order.
We call you. You say yes and order 4 bottles. Once you have paid, the city is reserved for you.
Announcement.
We announce the event day on our channels, your channel and in the local press. The 10 places for the Meet & Greet are allocated in advance.
Stock in the shop.
The bottles are with you at least two days before the concert. You’ll get the time for Henry in writing at least a week in advance.
Concert day.
Henry comes during the day and takes a seat in your chair, and the 10 bearded guests get their beard styling. A camera is there.
The exact time depends on the soundcheck and is agreed with you.
To be honest: this.
- 4 bottles to start. Paid when you order, by bank transfer.
- Half a day on concert day. Tour cities only: you style 10 bearded guests without charging them.
- A spot on your shelf. The oil is on visible display in your shop.
There are no samples, no take-backs and no sale-or-return. That’s why the starter stock is small.
One shop per city.
The first shop in a city to say yes and pay gets it. After that, we don’t call anyone else there.
| Concert | City | Venue | Partner shop |
|---|---|---|---|
| 23.10. | Oberhausen | Kulttempel | open |
| 24.10. | Flensburg | Roxy | open |
| 05.11. | Bremen | Tower | open |
| 06.11. | Hameln | Sumpfblume | open |
| 07.11. | Erfurt | HSD Gewerkschaftshaus | open |
| 12.11. | Hannover | Pavillon | open |
| 13.11. | München | Backstage | open |
| 14.11. | Cham | LA | open |
| 20.11. | Coesfeld | Fabrik | open |
| 27.11. | Stuttgart | Im Wizemann | open |
| 28.11. | Pratteln (CH) | Z7 | open |
| 03.12. | Wien (A) | Szene | open |
| 04.12. | Nürnberg | Der Hirsch | open |
| 05.12. | Aschaffenburg | Colos-Saal | open |
| 10.12. | Hamburg | Knust | open |
| 11.12. | Forst (Lausitz) | Manitu | open |
| 12.12. | Berlin | Lido | open |
| 17.12. | Saarbrücken | Garage | open |
| 18.12. | Dornbirn (A) | Conrad Sohm | open |
Pratteln, Vienna and Dornbirn: we’ll sort out shipping and terms for Switzerland and Austria with you on the phone.

RAUHBEIN Beard Oil, 500 ml.
- 500 ml in a pump dispenser, lockable head
- Castor, argan, almond, grape seed, rosehip seed and sunflower oil, vitamin E
- Scent: bergamot and patchouli
- Vegan · Halal · Made in Germany
- RRP €149.90 incl. VAT
You’ll see your purchase price after entering your code.
Your shop, your city.
For every barbershop in Germany, including outside the tour cities. Send us a few details and we’ll call you within 3 working days. After the call you’ll get your partner code and can order right here on the website.
Outside the tour cities the same terms apply, just without the event day.
Have you already spoken to us?
Then you have a partner code. Enter it here to see your trade terms and the order form.
What other shops have asked.
I already have enough beard oil on the shelf.
Sure, that’s your core business. But none of your oils brings a singer into your shop and gets written up in the paper. RAUHBEIN is band merch that goes in your beard. People buy it because it says RAUHBEIN on it.
Nobody in my shop pays €149.90 for beard oil.
For 50 ml you’d be right. This is 500 ml in a pump dispenser. At the merch stand the shirt costs €35 and the hoodie €85, and fans buy band merch. And you start with 4 bottles, not 40.
I don’t know the band.
You don’t need to. The people coming to the concert know them, and many of them have beards. Through our channels and the press they’ll hear that Henry was at your shop.
Styling ten people free of charge costs me half a day.
True, that’s your stake. Ours: the singer in your chair, a Meet & Greet in your shop, a camera, our channels and the press with your name. And the ten are fans who will talk about your shop afterwards.
Payment up front? I don’t even know you.
The invoice comes from TM Merch GmbH in Hessisch Lichtenau. The address is also on the back of the bottle. You pay by bank transfer, and we are talking about 4 bottles.
Can I test a bottle first?
No, there are no samples. Beforehand you’ll see photos and the product video; on the event day you have 4 bottles and 10 bearded guests trying it out.
What if I don’t sell the 4 bottles?
There are no take-backs and no sale-or-return. That’s why the starter stock is small. In the tour cities, on the event day there are 10 fans in your shop who have just had the oil in their beards.
When exactly is Henry coming? I need to plan my day in the shop.
On concert day, during the day. The time depends on the soundcheck. You’ll get it in writing at least a week in advance.
I only sell my own brand.
Then treat it as a one-off event: 4 bottles for the day, Henry in the shop, and afterwards you decide whether the oil stays on the shelf. Your brand stays the house brand.
I’m not in a tour city. Can I still become a partner?
Yes. Send us a partner request and we’ll call you within 3 working days. You get the same terms and territorial exclusivity, just without the event day with Henry.